Is Adobe Stock an Undervalued Stock to Buy? | ADBE Stock Discounted Cash Flow Valuation
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Parkev Tatevosian, CFA24 May 2026, 11:45 UTC
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The analysis for Adobe (ADBE) is based on a discounted cash flow valuation. The projected free cash flows from 2024 to 2034, with a terminal value calculation, are discounted back to the present using a weighted average cost of capital of 12.87%, a cost of debt of 5.75%, a risk-free rate of 4.6%, and a market risk premium of 6%. The intrinsic value per share is estimated at $360.32. Given the current market price of $244.10, Adobe is considered undervalued. The forecast suggests a shift in market share towards AI-supported companies, which could pose a risk to Adobe's future growth, as its own AI initiatives are perceived as less advanced. The risk factor is accounted for by discounting future cash flows with a higher rate, leading to a valuation that still presents a significant upside potential, with a target price of $360.32. The failure bound for this bullish outlook is set at $180.00, below which the valuation thesis would be invalidated.
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Parkev Tatevosian, CFA
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